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	<title>Make &#187; charity</title>
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		<title>Remember every interaction&#8230;</title>
		<link>http://www.make-studio.co.uk/2009/01/remember-every-interaction/</link>
		<comments>http://www.make-studio.co.uk/2009/01/remember-every-interaction/#comments</comments>
		<pubDate>Sat, 03 Jan 2009 23:54:51 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[british red cross]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[good experience]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[touchpoint]]></category>

		<guid isPermaLink="false">http://www.make-studio.co.uk/?p=115</guid>
		<description><![CDATA[In a moment of weakness a friend recently signed up to the British Red Cross through a street vendor. A week later he received this card from the woman who talked him round. I don&#8217;t see this level of service from my bank, landlord, insurers, accountant etc and they take considerably more than a fiver [...]]]></description>
			<content:encoded><![CDATA[<p>In a moment of weakness a friend recently signed up to the British Red Cross through a street vendor.  A week later he received this card from the woman who talked him round.<br />
<br/><br />
<img src="http://www.make-studio.co.uk/wp-content/uploads/2009/01/britishredcross_thankyoucard1.jpg" alt="britishredcross_thankyoucard1" title="britishredcross_thankyoucard1" width="505" height="364" class="alignnone size-full wp-image-118" /><br />
<br/><br />
I don&#8217;t see this level of service from my bank, landlord, insurers, accountant etc and they take considerably more than a fiver a month from me. I&#8217;ve heard investment banks struggle to do this for clients that spend 7 figure sums every year.</p>
<p>A small commitment to remember a few points from a 5 minute conversation goes a long way.  That&#8217;s service.</p>
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